Lecta campaign - The paper effect
Lecta campaign - The paper effect
Lecta campaign - The paper effect
Lecta campaign - The paper effect
Lecta campaign - The paper effect
Lecta campaign - The paper effect

Description

A corporate social responsibility campaign promoted by Torraspapel to deny false myths about paper and to spread the paper industry’s environmental commitment . The communication campaign consisted of a subject matter website, e-mail marketing, banners and postal mailing.

Requirements

Develop a website that visually explains complex and/or scientific concepts surrounding the paper industry and its effects on the environment.
Design of messages and pieces for online and offline distribution.

Link

www.elefectopapel.com

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